000 | 00798nam a2200313 4500 | ||
---|---|---|---|
001 | 4309 | ||
003 | MX-SIABUC | ||
005 | 20240612200740.0 | ||
008 | 050625s2003 MNAD d | ||
008 | 0000002003 MNAD0000000000 00 | ||
020 | _a970-26-0400-1 | ||
040 | _aUCA | ||
082 | _a658.8 K874f6 | ||
100 | _aKotler, Philip | ||
245 | 0 | _aFundamentos de Marketing | |
250 | 4 | _a6a edición | |
260 |
_aMéxico: _bPearson Education, _c2003. |
||
300 | _a600 p. | ||
650 | _aADMINISTRACION | ||
650 | _aESTRATEGIAS DE MARKETING | ||
650 | _aPROCESO DE MARKETING | ||
650 | _aMERCADEO | ||
650 | _aMARKETING | ||
700 | _aArmstrong, Gary | ||
901 | _a1 | ||
902 | _a4309 | ||
942 | _c1 | ||
999 |
_c11498 _d11498 |